
The world of marketing is all about creating a unique, distinctive brand identity. Brands want to be recognisable, build an emotional connection with their customers and leave them with a lasting impression. While visual and auditory elements often play the leading role in branding, the power of scent is often underestimated. However, scent can be an extremely powerful tool to [...]

How furniture, colours and textures come together to create an unforgettable experience A hotel is more than a place to stay. It is an experience, an experience that begins as soon as the guest steps inside. The Ostendian, the new four-star hotel in Ostend, has understood this to perfection. To create the unique atmosphere that [...]

Patented technology keeps food safe and fresh With a cooling method for buffets, Cool-Spot pioneered a patented technology in 2013 that is still unique in the world today. Cold air and atomised osmosis water lay a blanket of 2 to 6 degrees over the buffet, creating a refrigeration effect with a constant temperature. It [...]
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