hotelvak.be
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Platform on hotel management, interior design and design in Flanders
Waregem, a bustling town in West Flanders, is known for its rich history and cultural events, such as the famous Waregem Koerse. In the middle of this dynamic environment lies Hotel T, a boutique gem that offers its (business) guests a unique blend of comfort and hospitality. Hotel T combines modern architecture with stylish decor, giving it a contemporary and [...]
In May 2025, the Belgian capital gained a notable player in the hotel market. With The Standard, Brussels, the renowned lifestyle brand is opening its third European branch, after London and Ibiza. The location? One of the renovated towers of the former WTC complex, central to the ZIN redevelopment project in Brussels' North Quarter. The Standard is known worldwide [...]
The world of marketing is all about creating a unique, distinctive brand identity. Brands want to be recognisable, build an emotional connection with their customers and leave them with a lasting impression. While visual and auditory elements often play the leading role in branding, the power of scent is often underestimated. However, scent can be an extremely powerful tool to [...]
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