Unique toolkit for designing inspiring bathroom solutions

One-stop shop for hotel sector

In the hotel sector, the importance of high-quality bathroom solutions cannot be underestimated. A well-designed and equipped bathroom makes the difference between an average hotel and exceptional accommodation. With Singular, Ideal Standard launches a unique concept where customers - from architects to installers - can access an unlimited number of bathroom solutions through a single supplier and fixed point of contact. This gives them the opportunity to create holistic bathroom designs.

Bathroom solutions in the hotel sector play a crucial role in providing comfort, functionality and aesthetics to hotel guests and visitors. They want to feel at home even when they are travelling. A luxurious and well-equipped bathroom contributes to that feeling of comfort. Therefore, every hotel - from B&B to five-star hotel - should pay attention to spacious showers, modern taps, high-quality sanitary products and sufficient storage space to meet the needs of every guest. 

Besides comfort, bathroom solutions also contribute to sustainability and environmental friendliness in the hospitality sector. Consider, for example, the use of water-saving showerheads, energy-efficient lighting and recyclable materials. These elements also provide hotels with significant cost savings. 

Clear view of product range

When designing hotel bathrooms, architects, designers, retailers and craftsmen have to combine a lot of products, adapted to different models, finishes and sizes. Faucets, ceramics, furniture, baths, showers... How do you keep a clear view of a range that is often very extensive and rapidly changing? How do you make the right choice from thousands of bathroom products, to provide the most appropriate solution for a specific sanitary space?

One-stop shop concept

Ideal Standard launches Singular, a simple and flexible concept where the company brings together all its product knowledge, industry expertise and design services into a comprehensive toolkit for the professional. Whether you are looking for a shower room in the on-trend colour Silk Black, an elegant bathroom with the timeless Linda-X collection or an eye-catching toilet area around the iconic Tipo-Z washbasin: with Singular, you can rely on all products within the proposed solutions to work together seamlessly, not only in terms of design but also performance. 

This one-stop shopping concept gives you access to an unlimited number of inspiring bathroom solutions from all possible product categories, including concealed cisterns, toilets, taps, washbasins, furniture, baths, shower floors, walls and systems and matching accessories. 

Towards a harmonious bathroom environment

According to Jan Peter Tewes, CEO of Ideal Standard, customers save considerable time and budget with Singular: "Whether it's a few bathrooms in a cosy B&B or a hundred bathrooms in a large hotel, Singular creates unprecedented opportunities for Ideal Standard to provide in-depth practical advice, a tailor-made design service and a highly experienced team of specialists to support every hotel project. Through a simple selection process, customers can explore unlimited solutions from our broad product portfolio and design (or have designed) a harmonious bathroom environment." 

Leading player

With Singular, Ideal Standard sets the tone in the bathroom solutions industry. Ideal Standard International is one of the world's leading manufacturers of high-quality bathroom solutions for both residential and non-residential markets, including the hospitality sector. Using the latest technologies and working with world-class designers, the company focuses on developing innovative bathroom solutions across several product categories, including bathroom ceramics, taps and fittings, baths and wellness, furniture and accessories. Its products are sold under strong international and local brand names such as Ideal Standard, Armitage Shanks (UK), Porcher (France), Ceramica Dolomite (Italy) and Vidima (Eastern Europe).■